Forrester Wave for WCM
William Rogers

Bill Rogers Blog

William Rogers, Ektron Founder & CEO

Bill Rogers founded Ektron in 1998 with a simple vision: enable business users to easily author and publish content on websites. Today, Ektron allows organizations to do that and more, essentially empowering them to deliver the web experiences that their customers want.

Today, Rogers has sparked a revolution in the way organizations create and manage interactive web, intranet and extranet sites. He recognized early on how important websites would become to companies' business models, and guided Ektron in creating a web content management, marketing optimization and social software platform that provides all the functionality webmasters, designers and developers want in a single application.

In his role as a hands-on chief executive officer, Rogers is actively engaged in keeping Ektron a market and technology leader. He sets the company's strategic direction, aligns product development with his forward-looking vision for website technology and is involved in all aspects of Ektron's operations. In addition, he frequently participates in industry events and solicits feedback from Ektron's customers and partners to stay on the leading edge of web technology.


My Posts

Connect your Customers to your Brand and Product

By William Rogers Comments

 Ever seen one of these? QR (Quick Response) codes: a 2D barcode scanned by your Smartphone to get information. Short history: Toyota created them to ID their cars in Japan and they still remain popular in that country.   You need to ensure you have a mobile friendly site if you start putting these on your products, brochures, advertisements, and even business cards.  All your customer needs is a QR reader installed, which is easily downloadable (for free) from their mobile device. Let's see them in action: Best Buy links back to their website with facts about each of their

Read Full Post...

Mobile First at Internet World 2012

By William Rogers Comments

 I recently returned from an exciting and productive three days at Internet World 2012.Exciting because Ektron's participation at Internet World included an exhibition area (you can see photos in our Facebook album here), and several well-attended presentations.  In fact, one of our presentations - from customer University of Roehampton - generated such a large audience that we had people asking about it for the rest of the show.Productive because Internet World was a great opportunity to meet people from a variety of enterprises and talk to them about working with Ektron to

Read Full Post...

Paving the Way into 2012 with Partners, an Exceptional Ektron Team and the Digital Experience Hub

By William Rogers Comments

 If you saw our recent press release, Ektron had an exciting and rewarding year in 2011. But what I'm most excited about is how our 2011 activities set the stage for Ektron's continued success into 2012 and beyond.In 2011 we brought a lot of energy to bear to renew our commitment to implementation partner success by enabling them to deliver Ektron projects faster and easier than ever.  Our partner program in 2012 will continue to emphasize helping our partners sell the Ektron solution; helping them deliver; and supporting them with the services they need to make their Ektron

Read Full Post...

Who Are You?

By William Rogers Comments

The New York Times recently published a profile of IBM’s Samuel J. Palmisano, who stepped down as CEO at the beginning of this year after nearly a decade of running the company.  Palmisano notes in the interview that his overall guidance of IBM was in answer to four questions he formulated:“Why would someone spend their money with you — so what is unique about you?”“Why would somebody work for you?”“Why would society allow you to operate in their defined geography — their country?”“And why would somebody invest their money with you?”While the last two questions are more directed to a global,

Read Full Post...

A Little More Synergy and Other Thoughts

By William Rogers Comments

As I mentioned in the last newsletter, we’ve had an extraordinary number of requests to get the Synergy 2011 presentations online, a gratifying task as it shows that the content from our engineering and marketing teams really resonated with the Ektron community. I’m happy to say that the majority of the Synergy presentations – including the keynotes – are now available on the Ektron SlideShare account.  Among others, there you’ll find some outstanding presentations on Searchin 8.5, Ektronin the Azure Cloud,  the Ektron Digital Experience Hub and Best Practices for the Mobile Web.And if you

Read Full Post...

[First] [Previous] [Next] [Last]

Web Innovation Now

Jeffrey Hayzlett on 'Running the Gauntlet' in 2012

Watch Now

Recent Videos
Loading...
Back to top
  • 1.866.4.EKTRON (1.866.435.8766)