Ektron To Unveil New PageBuilder Technology During 2009 Local User Group Tour
New functionality is the next logical step in WYSIWYG editing
NASHUA, NH February 5, 2009 – Ektron Inc., a technology and market leader in Web content management software, today announces that it will unveil its new CMS400.NET PageBuilder technology during its third annual Local User Group tour. The tour will kick off on February 11th and includes stops in 12 cities worldwide, giving Ektron customers the first sneak peak of the new feature set.
Ektron’s PageBuilder, scheduled to be released at the end of February, is aimed at providing marketing departments or other non-technical users the tools to build entire Web pages on their own. The Ektron developer community can also leverage the PageBuilder as a simple way to reuse and share common functionality from one Ektron-powered site to another.
“As organizations look to increase efficiencies, the PageBuilder adds a level of agility to tasks that overlap marketing and IT, allowing each department to focus on what they do best,” stated Steven Sherkanowski, vice president of marketing at Ektron. “Now the marketing team can focus on content, messaging and campaign-page creation, while IT develops new functionality and maintains the site behind the scenes.”
While the PageBuilder addresses non-technical departmental needs, technical resources will still control the overall site framework. Developers build the templates and develop the functional “Widgets.” Site administrators can also determine where non-technical users are empowered to build new pages and with which specific Widgets.
“The PageBuilder technology revolutionizes the way web developers and non-technical departments interact, it’s the logical evolution of the WYSIWYG editor,” stated Bill Rogers, chief executive officer at Ektron. “And, the fact that PageBuilder Widgets are so easy to re-use from project to project means that Ektron CMS400.NET developers will be able to build common functionality once and use it on multiple projects, reducing costs, limiting development risk and speeding time-to-live.”
The Ektron Local User Group Tour will be held in the following cities: London, Sydney, Toronto, San Francisco, San Diego, Seattle, New York City, Fort Lauderdale, Boston, Chicago, Houston and Washington D.C. If you would like more information about the Ektron Local User Groups visit: http://usergroups.ektron.com.
About Ektron
Founded in 1998, Ektron is committed to providing revolutionary, scalable Web content management and authoring solutions. Ektron CMS400.NET empowers developers and non-technical business users alike: developers can take advantage of built-in Server Controls to deploy a Web site out of the box or customize the deployment using CMS400.NET’s well-documented API, and business users benefit from an intuitive user interface for managing their Web site’s content and messaging. From enterprise level deployments to single sites, CMS400.NET ships with a wide array of functionality, including social networking, Web 2.0, SEO and synchronization tools. Headquartered in Nashua, N.H., Ektron has more than 20,000 customer implementations worldwide, including LG, Sony, and Johnson & Johnson. For more information, visit: http://www.ektron.com.